BIM management is the information management of a project or an organisation: deciding what is to be modelled, by whom, with which rules and with which deliverables, and then making sure those rules are followed. It takes the form of specific documents (the client's exchange information requirements, and the appointed party's pre-appointment and post-appointment BIM execution plans) and of a common data environment through which everything passes with full traceability.
UNI 11337-7 defines the roles: the BIM manager sets the rules for the organisation or the project, the BIM coordinator coordinates the models and clashes, the CDE manager administers the common data environment. B1P Group provides them externally, formally appointed in the plan.